The Q reader.
Gender Ratio
31.7% 68.3%
ABC1 profile
70%% of ABC1 Profile
Age Range
| 15-24 | 25-34 | 35-44 | 45-54 | 55-64 | 65+ |
|---|---|---|---|---|---|
| 35.5% | 26.3% | 19.8% | 13.9% | 3.1% | 1.4% |
Above is the reader Reader Profile for Q Magazine, one of the publications I have used as a model for my music magazine. We can see that over two thirds of their readership are male, with their
audiences mainly (70%) falling into the ABC1 Profile of income. This shows that their audience is largely an affluent male populous who can afford to not only purchase the magazine, but indulge their musical tastes in other areas such as music festivals as well as downloads of their music. Q has therefore expanded itself to a TV and Radio station, as well as a popular website, live concerts (including supporting Glastonbury) and an annual awards ceremony, which has grown in prestige since it's inception with artists such as U2, Adele, Sir Paul McCartney and Oasis attending previously. This is all been done with an aim to cater for the need of the music enthusiast status of the average Q reader.
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